It looks like the kind of late night commercial meant for people taking bong rips between “Family Guy” reruns. To a Seattle weed entrepreneur, however, the two minute ad above is the first step toward building a $100 million marijuana empire.

Brian Laoruangroch, 29, is president of Prohibition Brands, a company that wants to mass produce marijuana cigarettes and cigars and sell them as a standardized product. The company is little more than an idea at the moment, but Laoruangroch is telling potential investors he envisions his brand as the marijuana version of a Marlboro cigarette.

In the commercial, Laoruangroch takes on the guise of a stereotypical cowboy to woo financiers. Aided by two skimpily clad female models and a puppet horse, he discusses the green rush of investment in marijuana.

I thought that the two most important things for an ad were to make something comical, number one, and number two, it s no secret that sex sells, Laoruangroch told The Huffington Post. So we found two really comical girls and a really sexy cowboy.

Laoruangroch said he owns intellectual property that covers the design specifications for a filtered marijuana cigarette. He said he hopes to turn that, along with a polished website and a personal pitch, into at least $5 million worth of investment before the end of the year.

A screenshot from Prohibition Brands’ website

Anyone who has met me or dealt with me in business would tell you that I m an absolute genius, Laoruangroch said, comparing himself to late Apple CEO Steve Jobs. I come from a background of having an idea and executing a physical product from an idea and that s what s relevant and needed in the marijuana market.

In paperwork filed with the Securities and Exchange Commission announcing his intent to solicit investors, Laoruangroch noted he has no current means to produce, distribute or sell marijuana cigarettes, and is not versed in similar markets like alcohol or tobacco. He also makes clear that investors would be putting their money in a company that intends to violate federal law prohibiting marijuana sale and possession. Those facts notwithstanding, Laoruangroch s business plan states that, with appropriate funding, products would be fully developed and ready to market by Dec. 1. The business would rely on first mover advantage and brand loyalty to succeed, according to the securities filing.

For us, it s really important to be number one, Laoruangroch said.

While there is a rush of investment into companies that deal with marijuana indirectly, such as smoking gadget manufacturers and gardening equipment suppliers, Laoruangroch s company is one of the few soliciting investors that expects to actually touch the plant. A Washington entrepreneur, Jamen Shively, made waves earlier this year when he announced he was raising funds to start a chain of recreational cannabis retailers.

Marijuana was legalized by voters in Washington state and Colorado last year. Regulators in those states will permit retail level sales of the drug from early next year. The plant remains illegal under federal law.

Prohibition Brands wouldn t be the first business Laoruangroch has worked on. While still a senior in college, the young entrepreneur founded Green Mobile, to help people recycle used cellphones. At first a website, the business soon turned into a booth at a mall, then a retail location, and then a chain of stores, Laoruangroch said.

Laoruangroch said that besides his experience, he has a penchant for risk taking and irreverence that he believes will translate into success in the budding marijuana industry. Laoruangroch has been arrested several times over the past decade on charges that include having a fake ID and possessing a small amount of marijuana. He was charged with grand theft auto last year, he said, after failing to return a rental vehicle on time.

That s really been my fearlessness, ever since I was a kid, that the police don t really scare me too much, Laoruangroch said, I bring that extraordinary view to the table.

And I want to say this to the federal government if they read this, when they read this, Laoruangroch said, “Mr. Obama, if you want to be a hypocrite and arrest me for selling marijuana, I ll come to the White House myself with the handcuffs already on. There s no need for guns.”

As for the commercial his company has produced, and a publicity stunt he said he has in the works where he ll attempt to roll a joint containing 2.2 pounds of marijuana, Laoruangroch said, I know that a lot of people don t want to hear that I m going to be advertising, but I m going to be doing it.

Electronic cigarette brands target green production – 12 mar 2014 – industry voice: a blog from businessgreen.

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Electronic cigarettes are becoming almost as controversial as their tobacco brethren with endless conflicting news reports emerging about their perceived benefits and downfalls.

Opposition groups are now questioning whether the products truly are the beneficial to smokers’ health. However, progressive e cig brands are moving to ensure that their devices are undoubtedly healthier for the environment.

One of the most notable differences between electronic cigarettes and traditional cigarettes is that the former offers a refillable option that is not available to tobacco smokers unless they own a pipe. This immediately cuts down on waste. A staggering 200 million cigarette butts are dropped every day in the UK (this equates to roughly 122 tonnes).
These butts take roughly a quarter of a century to decompose and can spend much of that time contaminating bodies of water and being swallowed by dogs. So prominent are cigarette butts they accounted for 38 per cent of worldwide litter in 2010.

As the number of smokers decrease thanks to the boom in electronic cigarette popularity, the amount of butts will surely fall. Electronic cigarette brand TECC is currently working on making all of their products 100 per cent recyclable, making it possible for people to enjoy their nicotine fix without so many negative environmental effects.

Furthermore, this pattern will surely decrease the number of trees that are cut down for cigarette production. At the moment, up to 600 million trees are chopped and used to manufacture cigarettes. Even where trees are replaced when felled, this operation exerts huge amounts of energy on the part of the manufacturer, leading to significant carbon emissions.

On the topic of emitting dangerous chemicals into the atmosphere, cigarette smoke can be 10 times more damaging to the environment that the exhaust fumes of a diesel car. Eschewing the health and nicotine replacement argument, top brand Totally Wicked has produced extensive literature demonstrating the monetary and environmental benefits of electronic cigarettes.

The brand has further demonstrated their dedication to producing long lasting and energy efficient electronic cigarette devices by offering a five year guarantee on their flagship Totally Wicked Odyssey model. A 20 a day smoker may buy and discard 1,825 packs of smokes during this five year period increasing production costs and filling tipping sites.

While cigarettes emit smoke that contains upwards of 4,000 potentially environmentally damaging chemicals such as benzene and carbon monoxide, the emissions from electronic cigarettes are water vapour making them more comparable to a steam cleaner than a tobacco product.

A Joyetech spokesperson explained “Streamlining the production process to be more energy efficient and environmentally responsible has become a major factor for us. Not only does it reduce overall production costs, but allows us to act in an ethical and beneficial manner.”

The clamour to electrify the nation’s cars may soon stretch to their cigarettes as well.