camel_filtersCamel cigarette were initially produced in USA in 1913 by R.J. Reynolds Company. This cigarette brand was unique as it did not resemble the previous representatives of this sphere. In a several years after its appearance this brand turned into America’s No. 1 top cigarette brand. This happened due to its very clever advertising campaigns tactic and its extraordinary combination of Turkish sort of tobacco and the locally cultivated Virginia tobacco. Camel has within the years of existence added numerous varieties like Camel Menthol, Camel lights, Camel White and others. Some of the wide-spread varieties launched in America are Camel (filterless), Camel Filters, Camel Filters Wides, Camel Filters 99’s, Camel Blue (Lights), Camel No. 9, Camel Blue Wides (Lights), Camel No. 9 100’s, Camel Blue 99’s (Lights), Camel No. 9 Menthe, Camel Platinum (Silver) (Ultra Lights), Camel No. 9 Menthe 100’s, and etc..

R.J. Reynolds planed to elaborate something peculiar to the centuary, something not corresponding to the perceptions of the smokers; that time the majority of tobacco smokers were accustomed to fold their cigarettes up, but Reynolds created a more simple and yet an appealing tobacco product. He invented the first pre-rolled cigarettes and he gave a special name to this brand – Camel cigarettes. This name was not occasional; it was dedicated to the type of paper used in the process. The paper was a widely used Turkish paper. All these advanced concepts helped them sell approximately 420 million cigarettes only in a year.

The company used impressive mottos in their ads like “I would walk a mile for a Camel”, that produced a certain temptation and will to risk for smokers. This was a product that required some efforts, but every effort was worth every penny the customers spent.

The producers of this brand applied progressive methods of marketing styles, to make their product irreplaceable on the global arena. It was spread for free during the World War I and World War II.

In 1987, the team of Camel cigarettes brought in a new concept as Joe camel who was supposed to bring good luck to the company, but the American Medical Association later published a report which pointed out that children could believe that this talisman could be more interesting for them than any other known cartoon character like Bugs Bunny, Mickey Mouse, etc. The Medical Association demanded the tobacco company to stop the campaign imediately, but the company did not follow the instructions. Joe camel advertisement campaign was terminated only in 1997.

When you choose Camel cigarettes, you choose the brand that should be enjoyed in the course of yor whole life no matter how hard it is sometimes to stay loyal to a certain brand!