Wings (cigarette) – wikipedia, the free encyclopedia
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Wings is a brand of the Brown & Williamson Tobacco Corporation. It was first introduced to American smokers in 1929 as a popular ten cent economy brand. Later, the original dark brown label gave way to white in 1940 due to wartime ink restrictions. Around that time, the cigarette was increased to king sized.
As a subsidiary of giant British American Tobacco, Wings, along with some of B&W’s other cigarette brands were sold in Europe.
References edit
R.j. reynolds tobacco company
Ex-marlboro man dies from smoking-related disease – businessweek
R.J. Reynolds puts limited marketing support behind these brands, focusing on balancing the brands’ scale and long term profit.
Winston
Winston was introduced in 1954 and became the first nationally popular filtered cigarette. By 1966, Winston became the best selling cigarette in the nation, a position it held for 10 years. Today, Winston remains one of the country’s top 10 cigarette brands.
Salem
Salem was introduced in 1956 as the first filtered menthol cigarette. Salem eventually dominated the menthol category becoming one of the world’s best selling brands. Today, Salem remains one of the best selling menthol brands in the United States.
Doral
Doral was introduced in 1969 and repositioned in 1984 as a savings brand, becoming the first branded cigarette to compete in the growing value segment. Doral quickly became and continues to be one of the leading savings brand in the United States.
Kool
Launched in 1933, Kool was the first menthol brand to gain nationwide distribution and it quickly became one of the world’s most famous menthol cigarettes. Kool is distinctive among menthol cigarettes because it delivers an intense menthol smoking experience that is bold, yet smooth. Kool achieves the perfect balance of rich tobacco taste by combining specially blended tobaccos with the fresh flavor of menthol. The fusion of tobacco and menthol is symbolized by the interlocking “O’s” in the Kool logo, which are present today in much the same form as on the original packaging.
Misty
Misty was introduced in 1990 as a value priced brand in the slims segment. Misty rapidly grew to become the country’s leading value priced slims brand, a position it holds today. Its combination of quality and affordability provides Misty a loyal base of consumers.
Capri
Launched in 1987 Capri created a new segment in the U.S. cigarette industry the “super slim” cigarette. Capri cigarettes are 17mm in circumference versus 23mm for a traditional “slim” cigarette. Capri’s “Luxury Length” 120mm styles soon followed, providing a unique product for adult smokers wishing to express their own personal style. With a premium tobacco blend and thin, stylish packaging Capri is the leading brand in the super slims segment.